What is The Flock?
The Flock is Play for Pets’ community of animal welfare organizations. Joining The Flock is free.
Monthly support for participating organizations
Participating organizations receive monthly support funded by a portion of net subscription revenue.
What your organization can share
Approved organizations can list adoptable pets, events, and volunteer needs for the Play for Pets community.
Who can apply
Your organization must be a legitimate animal welfare entity operating within applicable laws, and its registration information must be accurate. The application asks for organization, contact, mission, address, and EIN or tax ID details. Verification may include IRS records, your W-9, insurance documents, references, and a site visit or video call. After approval, active Animal Bailee and General Liability coverage, with certificates uploaded and verified by staff, is required to create or edit animal listings and events. Site visits are requested only when needed. Reviews usually take 5–7 business days.
Organization registration
Organization registration is scheduled to open December 1, 2026. Until then, you can register your interest and we’ll email you when registration opens.